Footwear

Innovate UK update

Hello Roses,

Update for you all. Unfortunately, I found out last week that my application to Innovate UK for grant money to help progress to the next stage, was unsuccessful. This was a massive blow, because I could have really done with that money to help speed up the process for the next stage and be a lot closer to launch date, but it was not to be.

Keep Going

It has certainly been a while since I updated you all on our progress, but it’s been an intense time. I can now say with much pride that we have a fully functioning Lucy Rose prototype in the form of the LR4. I can wear it (albeit gingerly as it’s slightly too big!) and it does the job that nearly eight years ago I wondered for the very first time whether a shoe could do!

Okay, but how?

I’m sure most of us have heard those words spoken back to us when we reveal a plan or goal whether is losing weight or launching a product. It instantly puts the fire out doesn’t it? I want to answer back in my best non-teenage voice “I don’t know HOW yet, but I will”.

Neutral

I’m going to be honest with you, not a lot has happened in the past week. I went to London for a meeting on Thursday and visited the flagship stores of Chanel and Dior to dream and imagine my own brand one day having a store like theirs. The attention to detail is unparalleled and the grandeur is something that only decades of knowledge and vision can conjure.