Lucy Rose-About the Founder

Hello, I’m Emily, the founder of Lucy Rose. People talk about the founder story and why they set the business up, so here goes.

At the age of 13, I was diagnosed with epilepsy. My life was turned upside down. From being someone with predicted A’s at GCSE’s, in all sports teams and a love of life, I started to lose myself. I didn’t know who I was, what I was good at or what my purpose was.

The medication I was on for three and a half years only made me worse. My memory suffered, and as a result I can’t even remember doing my GCSE’s (needless to say, I failed most of them) and I was told I had to give up my beloved sport.

Once I was on the right medication, my former self started to come back. I found my academic success again and it felt good. I left school with four A-Levels and a drive to succeed.

Around the same time I saw many girls take off their high heeled shoes after a night out and it got me thinking this can’t be the best solution. My Dad being an ex-Formula 1 design engineer, seemed like a good place to start. I gave him the problem and we haven’t stopped thinking about it since. Fast forward seven years, we have proof of a concept many people told me couldn’t be done.

My A-Levels gave me a taste of academic success, and I continued into University, leaving with a First-Class Hons Degree in Business Management along with the Overall Contribution Award. My years of underachieving gave me a tenacity to never give up and question “what else can I achieve?”.

That is why I started Lucy Rose, and that is why you can be sure that I’ll finish it.